Plans
One rule: reading is free; changing and automating are Pro. Explore and audit your entire stack at no cost. Your first change opens a 14-day Pro trial by itself — never a read — and you return to Free when it ends.
Free
Evaluate and audit, on your real accounts.
- ✓Read everything, on every connector: accounts, properties, containers, campaigns, datasets, jobs and repositories
- ✓Runs on your own Google Cloud project — your quotas, your logs
- ✓Audits, inventories, comparisons and reports in plain language, on every connected product
- ✓Exports to CSV, Excel or JSON; imports from Sheets and files
- ✓Bring your own Anthropic or OpenAI key, or use it read-only from Claude, ChatGPT or Cursor
- ✓Nothing is ever changed without your explicit approval
Pro
Write access on every connected product, with the 14-day trial included.
- Everything in Free, plus
- ✓Write access on every connector — Adobe Analytics and Sheets stay read-only on every plan
- ✓GA4 & Tag Manager: create, edit and clone properties, streams, dimensions, key events, tags, triggers and variables; publish when you decide
- ✓Google Ads, Meta Ads, Snapchat Ads, LinkedIn Ads & ChatGPT Ads: campaigns, budgets, ad sets and account structure, each change approved by you
- ✓BigQuery: queries and loads; dbt Cloud and GitHub: job configuration, branches and pull requests, never your default branch; Metabase: build and edit questions, dashboards, collections and models; Matomo: goals, segments, annotations, custom dimensions, sites and Tag Manager containers, publishing when you decide
- ✓One change across hundreds of properties, as a reviewable, reversible run
- ✓Approvals built in: ad spend, publishing and destructive changes wait for your decision, item by item
- ✓Prepare changes from Claude, ChatGPT or Cursor, same approval circuit
- ✓Scheduled monitoring and reports on the products you connect, delivered to you
Enterprise
Integrated into your company's infrastructure and governance, with specialised support.
- Everything in Pro, plus
- ✓Everything Pro does, for every account in the company
- ✓Deployed inside your own infrastructure — your cloud, your network — and built around your technical and security constraints
- ✓Fitted to your governance: who may read, who may change, who approves, in line with your internal policies
- ✓Specialised support: a named expert who guides your teams from integration to day-to-day use
- ✓A yearly contract: one invoice, a DPA, and the documentation your security review asks for
What each plan allows, product by product
Reading is the same everywhere. Writing and automating are where the plans differ, and every write that spends money, publishes or deletes still waits for your approval. Enterprise allows everything Pro does, for every account in the company.
| Product | Free | Pro |
|---|---|---|
| Google Analytics 4 | Accounts, properties, every setting, reports | Create, edit and clone properties, streams, dimensions, key events and settings; manage access |
| Tag Manager | Containers, workspaces, tags, triggers, variables, versions | Create and edit tags, triggers, variables and versions; publish when you decide |
| Search Console | Properties, search performance, sitemaps, URL inspection | Submit sitemaps and add properties; removals only with your opt-in |
| Looker Studio | Every report and data source you can open, and who each one is shared with | Share a report or take that access away, each change approved |
| Adobe Analytics | Report suites, reports and configuration | Read-only on every plan |
| Google Ads | Campaign structure and reports | Campaigns, budgets, account structure and client accounts, each change approved |
| Meta Ads | Campaign structure and reports | Campaigns, ad sets and ads, each change approved |
| Snapchat Ads | Campaign structure, audiences, catalogs and reports | Campaigns, ad squads, ads, creatives, audiences and catalogs, each change approved |
| LinkedIn Ads | Campaign groups, campaigns, ads, targeting, audience sizes and reports | Campaign groups, campaigns and ads, created as drafts or paused and each change approved |
| ChatGPT Ads | Campaigns, ad groups, ads and their performance, for the advertiser your key belongs to | Campaigns and ad groups, created paused and each change approved |
| BigQuery | Read-only queries, with a cost cap | Queries and loads; deletions only with your opt-in |
| Google Sheets | Spreadsheets and ranges | Read-only on every plan |
| dbt Cloud | Projects, jobs, runs, lineage | Job configuration; a run waits for your approval |
| GitHub | Repositories and pull requests | Branches, commits and pull requests, never your default branch |
| Metabase | Questions, dashboards, collections, database metadata, and the answers themselves | Build and edit questions, dashboards, collections and models; your data is only ever read |
| Matomo Analytics | Every report, across your sites; goals, segments, custom dimensions, Tag Manager containers | Create and edit goals, segments, annotations, custom dimensions, sites and Tag Manager content; publish when you decide |
| From Claude, ChatGPT or Cursor | Read-only | Prepare changes on GA4, Tag Manager, dbt, GitHub, Metabase and Matomo, same approvals; never publish, never ad spend |
| Bulk runs and undo | Not included | One change across the estate, reviewable and reversible |
| Scheduled runs | Not included | Daily or weekly on any connected product, read-only, with the report emailed |
Your plan is shown in Settings, and your connection settings are yours on every plan — on Free they simply operate read-only. What each product allows, connection by connection, is in the guide.
Questions before you start
Do I need a credit card?
No. Free needs no card and has no expiry; your scheduled runs are the one thing that follows the plan, and they wait when it ends. The Pro trial starts on its own. Pro itself is agreed with us directly, on the scope you describe.
What happens to my write-enabled connections when the trial ends?
They stay connected and keep their grants, but the agent stops making changes through them: every request is served read-only until you move to Pro, and nothing needs reconnecting when you do. Your scheduled runs wait for Pro too, and resume where you left them.
Who pays for the model?
You do, on your own terms. In the chat here, replies are billed to the Anthropic or OpenAI key you save in Settings, under your agreement with that provider. From Claude, ChatGPT or Cursor, your assistant supplies the model on the subscription you already have with it. YAAPI never resells model usage.
Where does my data go?
Your conversations, and the configuration the agent reads for them, go to the model provider you chose, with your key. Every call to Google runs on your own Google Cloud project. Your customers' personal data is never handled. The full account, route by route, is on the privacy page.
Can I cancel?
There is nothing to cancel on Free or during the trial. Disconnect a product in Settings and its credential is erased at once; delete your account from Settings and everything with it. A Pro agreement ends on the terms we set together.
How many properties, containers or accounts can I connect?
As many as your credential reaches. A connection covers every account, property, container, dataset or ad account it has access to, and a single request can act across hundreds of them; the only limits are the ones Google and the other platforms apply to your own project.